The grass is always greener on the other side of the fence especially when it comes to Indians and skin colour. While foreigners are all about sunbathing to get the oh-so-perfect tan we Indians are shying away from our natural brown tone. We stay away from the sun try all kinds of natural remedies to become fair and if all else fails run to buy a fairness cream. Read: Do fairness products really work? While we fuss over fair skin the people who are cashing in on it are the companies manufacturing these creams. And even though we know that