Indian consumers are aware and updated about the ingredients used in beauty products and they can't be fooled with wrong information says Sweden-based global skin care expert Allison Toledano. Natural ingredients are in trend Toledano told IANS here. The more transparent we will be about natural ingredients the better it will be. Now consumers' knowledge is high and they need the right information. It is very easy to go on the Internet and Google so they will know and you need to be transparent and very sharp while selling the products added Toledano the Global Brand Manager of brand Oriflame.