Switch to हिंदी

Health, Fitness, Beauty & Diet | Pregnancy & Parenting | Diseases & Home Remedies | TheHealthSite.com

Health, Fitness, Beauty & Diet | Pregnancy & Parenting | Diseases & Home Remedies | TheHealthSite.com

हिंदी
  • Health A-Z
  • Diabetes
  • Diseases
    • Type 1 Diabetes
    • Type 2 Diabetes
    • Cancer
    • Heart Attack
    • Pneumonia
    • Diseases A-Z
  • Diet & Fitness
    • Weight Management
    • Exercise & Body Building
    • Diet & Recipes
    • Yoga
  • Coronavirus
  • News
  • Pregnancy
    • Conceiving
    • Infertility
    • Labour & Delivery
    • Pregnancy week-by-week
    • Breastfeeding
    • Baby Names
  • Beauty
    • Skin
    • Hair
    • Grooming
  • Photos
  • Videos
Home / Health News / Children who recognize food name brands often eat items that lead to high body mass index

Children who recognize food name brands often eat items that lead to high body mass index

The scientists sought to determine if food brand recognition alone has any relevance for preschooler weight status.

By: Agencies   | | Published: May 4, 2017 10:57 am
Tags: BMI  Body Mass Index  Children's health  Healthy eating  Junk Food  
news-diseases-junk-food-THS

According to a new study, young children who recognize food name brands, often eat items that lead to their high body mass index. The findings also indicate that children often struggle with recalling details about food brands by misidentifying components with mascots and other fantasy characters that they are exposed to during the preschool years. The study will be published in journal Appetite. The scientists sought to determine if food brand recognition alone has any relevance for preschooler weight status, and if family and other variables are the primary sources of being overweight. The sample of 247 preschoolers, whose average age was 4.5 years, were measured for BMI and completed recognition and recall indicators for a selection of 30 U.S. food brands. The most recognized among the brands was Pepperidge Farm Goldfish (96 percent). Since there were three choices of foods to match with each brand logo, the children could get the answer right one-third of the time just by guessing. Also Read - Genes linked to common brain disorder, Chiari 1 malformation, identified

Also Read - Avoid eating too many dry fruits: It can give you asthma, cramps and more



Even the least recognized brand (SpaghettiOs) was recognized 41 percent of the time, which was significantly greater than the chance rate. The study showed that overweight children recognized 10 food items more often than healthy-weight children: M&M’s, Cocoa Puffs, Keebler cookies, Pringles potato chips, Rice Krispies, Cap’n Crunch, Coca-Cola, Planter’s peanuts, KFC and Hamburger Helper. McDonald’s registered the highest recall percentage (62 percent) among overweight children. It is interesting that despite very low recall rates for some foods, recognition rates were still high, said Kristen Harrison, U-M professor of communication studies and the study’s lead author. For example, the Keebler logo was recognized as matching with cookies (as opposed to potato chips or pretzels) by 86 percent of the kids surveyed, but only 1 percent were able to name the brand. On the other hand, recall percentages for other brands (such as McDonald’s, M&M’s and Pepperidge Farm Goldfish) were relatively high, but still lower than their corresponding recognition rates. (Read: Are you surprised how many junk food brands your kids love?) Also Read - 5 Tips to work your way out of a food rut

Parent BMI (higher), child race/ethnicity and child vocabulary percentile (lower) were all significantly associated with higher child BMI percentile. Controlling these variables, none of the family behavior variables significantly. Misattribution of brands often occurred among the children. Lucky Charms were called “Cheerios with candy,” M&M’s were called Skittles, Coca-Cola was called Dr. Pepper’, McDonald’s was called “Old McDonald’s,” the Pringles logo was called “Mustache Guy,” Quaker oatmeal “Hatman Oatmeal,” and Cap’n Crunch was identified as both “Captain America” and “Chaplain Crunch.”

Source: ANI

Image Source: Shutterstock

Published : May 4, 2017 10:57 am
Read Disclaimer

Examine woman with HIV seeking abortion after sexual assault - SC tells AIIMS

Examine woman with HIV seeking abortion after sexual assault - SC tells AIIMS

Children of mothers who took cocaine during pregnancy twice as likely to develop subtance abuse by teenage

Children of mothers who took cocaine during pregnancy twice as likely to develop subtance abuse by teenage

Please Wait. Article Loading ....

Coronavirus Updates

Coronavirus Updates

Stay Informed, Be Safe

  • Vegetarians are at lesser risk of getting infected by Covid-19 virus: Study
  • Vaccine side-effects will not result in death: AIIMS Director
  • 47% of first beneficiaries in Delhi skipped Day 1 Covid-19 vaccination: Here’s why
  • COVID-19 Live Updates: Cases in India surge to 10,557,985 while death toll reaches 1,52,274
  • Delhi health workers suffer mild reaction post COVID-19 vaccine: What you should expect 

Health Calculators

BMI Calculator
bmi Calculator
Ideal Body Weight
ideal body weight
Daily Calorie Intake
Daily calorie intake
Calories Burned
calories burned

Related Stories

Genes linked to common brain disorder, Chiari 1 malformation, identified

Genes linked to common brain disorder, Chiari 1 malformation, identified

Avoid eating too many dry fruits: It can give you asthma, cramps and more

Avoid eating too many dry fruits: It can give you asthma, cramps and more

5 Tips to work your way out of a food rut

5 Tips to work your way out of a food rut

Winter foods that you must definitely load up on for health and warmth

Winter foods that you must definitely load up on for health and warmth

Cooking food in a pressure cooker: Is it healthy or not?

Cooking food in a pressure cooker: Is it healthy or not?

Health News in Hindi

Tips for Healthy Hair: बालों में आंवला, शिकाकाई और रीठा लगाने के फायदे और इस्तेमाल का तरीका

Pani Puri Health Benefits: सनी लियोनी और अनुष्का शर्मा को खूब पसंद है गोलगप्पों का स्वाद, जानें पानी पुरी खाने के हेल्दी फायदे

Symptoms of Cervical Cancer: महिलाओं में होने वाले सर्वाइकल कैंसर के 10 गंभीर संकेत और लक्षण

Turmeric for Allergy: हल्दी है हेल्दी! इन 2 तरीकों से करेंगे हल्दी का सेवन तो दूर होगी स्किन एलर्जी

Adnan Sami Weight Loss: अदनान सामी ने बताए अपने वेट लॉस सीक्रेट्स, जानें कैसे 230 किलो के अदनान ने अचीव किया 75 किलो का वेट लॉस गोल

Read All

Recent Posts

  • Avoid alcohol during Covid-19 vaccination: Experts explain why
  • Irritable bowel syndrome: Why IBS patients experience abdominal pain after eating certain foods?
  • Vegetarians are at lesser risk of getting infected by Covid-19 virus: Study
  • Vaccine side-effects will not result in death: AIIMS Director
  • Beware! Unusual vaginal discharge could be a sign of cervical cancer

About The health Site

TheHealthSite.com is India's largest health site with more than 40 lakh unique visitors per month. We focus on fitness, beauty, health, pregnancy and more.

Most popular health and wellness website in India in 2012 at the Website of the year awards.

health@corp.india.com
+91 – 22 – 6697 1234
Landline Phone number 91 – 22 – 2490 0302.

ZEE ENTERTAINMENT ENTERPRISES LTD, 18th floor, A-Wing, Marathon Futurex, N. M. Joshi Marg, Lower Parel, Mumbai, Maharashtra 400013.

Useful Links

  • Weight Loss
  • Keto Diet Tips
  • Skin Care Tips
  • Intermittent Fasting
  • Apple Cider Vinegar
  • Ashwagandha
  • Cancer
  • Pneumonia
  • Diarrhoea
  • Dengue
  • Typhoid
  • Tuberculosis
  • Chickenpox
  • Chikungunya
  • Depression
  • Hepatitis
  • Diabetes
  • Type 2 diabetes
  • Arthritis
  • Swine Flu
  • Baby Names
  • Cough and cold
  • Heart Attack
  • Breast Cancer
  • Ebola Virus
  • Dengue
  • Malaria
  • International Yoga Day
  • Hypotension
  • Heart Failure
  • Asthma
  • Brain Tumour
  • Celebrity Fitness
  • Goitre
  • HIV/AIDS

We respect your privacy

  • Disclaimer
  • Privacy Policy
  • Contact Us
  • Author Profiles

Copyright © 2021 Zee Entertainment Enterprises Limited. All rights reserved.