According to a new study young children who recognize food name brands often eat items that lead to their high body mass index. The findings also indicate that children often struggle with recalling details about food brands by misidentifying components with mascots and other fantasy characters that they are exposed to during the preschool years. The study will be published in journal Appetite. The scientists sought to determine if food brand recognition alone has any relevance for preschooler weight status and if family and other variables are the primary sources of being overweight. The sample of 247 preschoolers whose average