A name may have more to it than Shakespeare might have thought when he asked 'what's in a name?'. Researchers have now found that people with a conventional name especially those in the minority community may live a year longer than those with modern names. For the study published in the journal Explorations in Economic History the researchers examined three million death certificates from 1802 to 1970 in the US. The researchers found that Black men with racially distinctive names such as Elijah and Moses lived a year longer on average than other Black men. Other studies that looked at