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Washington, January 12: A new research has suggested that the latest wearable tracking devices alone can't change behaviour and improve health for those that need it most. The researcher at the Perelman School of Medicine, the Penn Medicine Center for Health Care Innovation and the LDI Center for Health Incentives and Behavioral Economics at the University of Pennsylvania, points out that even though several large technology companies are entering this expanding market, there may be a disconnect between the assumed benefits and actual outcomes.
Authors Mitesh S. Patel and Kevin G. Volpp wrote that the notion is that by recording and reporting information about behaviours such as physical activity or sleep patterns, these devices can educate and motivate individuals toward better habits and better health. They added that the gap between recording information and changing behaviour is substantial, however, and while these devices are increasing in popularity, little evidence suggests that they are bridging the gap. (Read: Revealed why individuals exhibit risky behaviour)
Instead, the authors suggested that building new habits may be best facilitated by presenting frequent feedback and by using a trigger that captures the individual's attention at those moments when he or she is most likely to take action. The authors believe that there are four challenges that need to be addressed for wearable devices, available as bracelets, watches and even necklaces from high-end designers, to effectively promote health behaviour change.
1. A person must be motivated enough to want a device and be able to afford it.
2. Once a device is acquired, a person must remember to wear it and occasionally recharge it.
3. The device must be able to accurately track its targeted behaviour.
4. The information must be presented back to the user (using a feedback loop) in a way that can be understood, that motivates action, and that sustains the motivation towards improved health.
The authors concluded ultimately, it's the engagement strategies, like the combinations of individual encouragement, social competition and collaboration, and effective feedback loops, which connect with human behaviour. The study is published online in JAMA. (Read: Revealed how your behaviour can induce headache)
Photo source: Getty images (Image for representational purpose only)
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