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Written By: Agencies | Updated : March 10, 2014 4:59 PM IST
What: K rastase introduces INITIALISTE, a revolutionary haircare product that works on your hair to make it healthier, stronger and more beautiful every day. Developed in the L'Oreal Research Centre, this product was launched after 24 years of stem cell research.
1. Mallus Domestica, native plant cells taken from a millenary known apple species are known for their ability to fight against ageing in human tissues and to optimise the environment of stem cells, thus maintaining their regenerating power.
2. Aqueous green tea leaf extract: Enriched with polyphenols to protect the stem cells' environment from pollution, UV rays and oxidative stress.
3. Glucolipids (SP94) that acts on the external hair sheath, where the two stem cells' reservoirs are. The lipid component consolidates the structure of the follicle's external sheath. The 'Gluco' component is an energy reserve that enhances the cell metabolism and enables the growth of healthy hair. The hair becomes stronger and more resistant to breakage.
4. Ceramides imitate the natural hair components, and strengthen the resistance and cohesion of the capillary fibre. Improves hair quality and texture.
How to use: It is a product that you use after washing your hair with shampoo and conditioner. Once that is done, and you have towel dried your hair, apply one or two pipettes and spread it across your scalp. After this, you can use hair styling products to style your hair.
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