Product Review: Aztec Secret Indian Healing Clay (World’s Most Powerful Facial)

Does the product that calls itself 'World's Most Powerful Facial' live up to its claim?

As Indians, we are not new to inexpensive homemade facials. With just kitchen ingredients like chickpea flour, curd and turmeric, we can rustle up a great face pack within a matter of minutes. And they have been known to be effective too. So why did I buy this product? I saw rave reviews for Aztec Secret Indian Healing Clay on numerous beauty blogs. The brand has achieved a cult-like following on the internet with many beauty bloggers raving about its miraculous benefits. (Seriously, it is hard to find even a single bad review.) So I had to give it a try.

I have acne-prone skin, and for the past couple of months, my skin has always been in a perpetually irritated mode with tiny, itchy, pus-filled pimples, especially around the mouth and on the chin. Countless visits to the dermatologists didn t work, let alone our tried-and-tested Indian besan and Multani Mitti.

The product

What it claims: The product is called Aztec Secret Indian Healing Clay and claims to be the World s Most Powerful Facial. It is bentonite clay made of weathered volcanic ash which is supposed to have a negative electron charge when mixed with water. This is effective in pulling out toxins and metals in the skin, which have a positive charge, to the surface.

Packaging: The product is sold in a white jar with a screw top lid. The colourful sticker bearing the name and the logo of the product gives it a kitschy feel.

Ingredients: The basic ingredient in the face pack is bentonite clay.

Colour and texture: Since it is made of volcanic ash, the product is grey-green in colour. It is in a smooth powder form so switch off the fan before opening the lid. It can fly all over the place.

Precautions: The instructions on the box warn us against using metal objects to scoop out the powder or to mix it. The powerful magnetic properties of the clay may start pulling out toxins and impurities from the metal instrument which may reduce the clay s effectiveness.

Directions for use: It s best to combine the powder with apple cider vinegar (ACV) with mother (the cloudy strings in the vinegar full of healthy enzymes, pectin and minerals). The benefit is twofold. When the two come in contact, the mixture starts foaming and forms a smooth, pliable paste. The two also help balance each other s pH. If you mix it with water, you will get a lumpy mixture which is impossibly difficult to work with. Supersize its toxin-pulling property by adding a dash of activated charcoal. Apply all over the face with a facial brush leaving out the sensitive under eye area. You may feel a tightening or a pulsating sensation on your skin when the pack starts drying. Dip a washcloth in warm water and slowly start removing the face pack.

Price and availability: Although the product is not available in stores, many popular online shopping sites sell it. The clay is available in 1lb and 2lbs packs. Priced anywhere between Rs 1000 and Rs 1500 online for a 1lb pack, the healing clay does not come cheap. However, you need a tiny amount, and 1lbs of powder can last forever. Considering that a decent facial these days can cost you anywhere between Rs 1000 and Rs 2000, the product is cost-effective purchase.

My review: I used the product continuously for one month. To be honest, it had little impact on my rashes and pimples. My chin continued to break out even after I combined the healing clay with activated charcoal and amba haldi. However, it did brighten my face, giving it a clean matte appearance. The product should work well for a person who has doesn t have major skin issues. If cleaning your skin thoroughly is your only priority, I suggest you go right ahead and purchase the product. Going by my experience, I wouldn t say that the healing clay is a miracle in a box. But it seems to have worked perfectly fine for scores of people on the internet. So the choice is yours!

Rating: 3/5

Disclaimer: TheHealthSite does not endorse any brands and is not responsible for its efficacy. The review is based on the author s experience with the product.

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